Showing posts with label Actuation. Show all posts
Showing posts with label Actuation. Show all posts

Saturday, 28 January 2012

Find Your Core to Improve Your Performance and Happiness, Says Dov Baron on The Actuation Zone Radio Show

Seattle, WA (PRWEB) September 20, 2011

Brett Clay, author of 'Selling Change, 101+ Secrets for Growing Sales By Leading Change,' interviewed performance coach, author, speaker, and trainer Dov Baron, creator of the C.O.R.E Affluence System, and president of Baron Mastery Institute on The Actuation Zone Radio Show.


Baron says people must take two critical actions to be truly effective and happy. First, they must find their inner ?core? that truly gives them happiness and fulfillment. Second, they must let go of their fears. The motivation and happiness people feel when they move toward their core extinguishes their fears and releases their true potential for high performance.


People often look for external factors to derive motivation and satisfaction. But, says Baron, "True wealth and abundance come from the inside out." Only by first looking internally and finding their core, can people then obtain prosperity and happiness on the outside.


Baron, who teaches a seminar called "Claim Your Competitive Edge," also discusses current economic and employment trends in the interview. He says people must stop "clutching the dinosaur," that is, the hope that their old jobs and skills will one day become valuable, again. People must accept that the economic landscape has changed permanently and he remains optimistic that if people develop new skills, they will be able to compete and create value in the economy.


Baron also reveals his "three C's" people must follow if they are to do business in the new economy. He says the assumptions and rules that make businesses successful have changed and that listeners need to let go of the old assumptions and embrace the new.


About the Actuation Zone Radio Show

Change leadership author, Brett Clay, hosts The Actuation Zone, where he discusses business trends and today?s hot issues with thought-leaders?authors, analysts, scholars, journalists, and practitioners?who are not just adapting, but are creating and exploiting new opportunities, by leading change. The Actuation Zone is broadcast on Contact Talk Radio 106.9FM HD3 in Seattle, WA and is available on iTunes and RSS. http://actuationzone.com


About Dov Baron

Dov Baron is the president of Baron Mastery Institute, the only resource for training tomorrow?s leaders in the implementation of ?The C.O.R.E Affluence System for Leadership.? http://baronmastery.com


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Avoid the Scarcity Mindset to Survive in Difficult Times, Says Mary Kelly, PhD on The Actuation Zone? Radio Show, Hosted by Change Leadership Author, Brett Clay

Seattle, WA (PRWEB) October 05, 2011

Change leadership expert, Brett Clay, author of 'Selling Change, 101+ Secrets for Growing Sales By Leading Change,' interviewed Mary Kelly, PhD, on The Actuation Zone? Radio Show on October 4th, 2011.


Mary Kelly is the author of 'Mastering Your World, 15 Dog-Inspired Leadership Lessons to Improve Productivity, Profits, and Communication,' recently named best leadership book of 2011 by Global eBook Awards. Kelly, who is a retired commander in the U.S. Navy, taught economics and management at the U.S. Naval Academy for 21 years. She also trains dogs and horses and is currently the coach and officer in charge of the equestrian team at the U.S. Air Force Academy.


In this interview, Kelly discusses the dog-inspired leadership lessons from her award-winning book and explains the similarities between training dogs, Naval cadets, and employees. She says one of the most important principles is to focus on and reward desired behaviors, rather than undesired behaviors. That means managers must have the self-discipline to set clear expectations and provide frequent feedback. Managers must also be highly disciplined in immediately putting a stop to negative behaviors on their team. She says allowing negative behavior to continue effectively endorses them and thereby disrupts the morale and effectiveness of the team.


Kelly also discusses her views on the current economic situation. She says, "we're going to stay in a bad place economically, I think, for quite a while. It's going to take some years to get us out of this hole we've gotten into." The danger, she says, is that company owners and managers can become consumed by a scarcity mindset and become fear-driven. Once a company's managers are fear-driven, the company loses its competitiveness and begins a downward spiral. To avoid the scarcity mindset, Kelly says managers must stop focusing on what is going wrong and start focusing on what is going right. Most importantly, companies should examine the way they interact with and serve their most valuable customers, she says.


One of the most important topics Kelly discusses is how to improve productivity. Worker productivity has been cited by economists as the the fundamental driver of economic growth in the U.S. over the last 150 years. In the interview, Kelly reveals two tips for improving a company's productivity that can be immediately implemented.


About the Actuation Zone? Radio Show

Change leadership author, Brett Clay, hosts The Actuation Zone, where he discusses business trends and today?s hot issues with thought-leaders?authors, analysts, scholars, journalists, and practitioners?who are not just adapting, but are creating and exploiting new opportunities, by leading change. The Actuation Zone is broadcast on Contact Talk Radio 106.9FM HD3 in Seattle, WA and is available on iTunes and RSS. http://actuationzone.com


About Mary Kelly

Mary Kelly, PhD is a leadership and productivity speaker, whose dynamic and unique keynotes have been helping organizations and individuals to become more productive and motivated in a fun and engaging way. http://productiveleaders.com


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Companies Must Reinvent Management to Stay Competitive, Says Julian Birkinshaw, PhD, on The Actuation Zone? Radio Show, Hosted by Change Leadership Author, Brett Clay

Seattle, WA (PRWEB) October 14, 2011

Change leadership expert, Brett Clay, author of 'Selling Change, 101+ Secrets for Growing Sales By Leading Change,' interviewed Julian Birkinshaw, PhD, professor of strategy and entrepreneurship at the London Business School, on The Actuation Zone? Radio Show.


The interview may be heard live at 8am Pacific time, Friday, October 14, 2011 on KRWM 106.9FM HD3 in Seattle, WA or online at ctrhotspot.com. It can also be accessed on-demand at http://actuationzone.com.


Professor Birkinshaw is the author of 'Reiventing Management, Smarter Choices for Getting Work Done' and is the co-founder, along with bestselling author Gary Hamel, of the Management Innovation Lab (MLab), a unique partnership between academia and business that is seeking to accelerate the evolution of management techniques and structures.


In the interview, Birkinshaw discusses the observations and research that have led him to conclude that most companies must reinvent their management systems to remain competitive in today's markets. He notes that the management principles commonly employed by companies date back to the Industrial Revolution. In that era standardized rules and procedures enabled companies to scale manufacturing and optimize for efficiency.


However, in the 21st century, improved communication technologies and access to a global supply of resources have not only increased the number of competitors, but have also increased the speed at which competitors move in the market. Therefore, the rules of competition have now changed from efficiency to agility. Companies now must optimize their systems for innovation and agility to remain competitive.


Birkinshaw says the choices a company makes about "how it gets work done" can be thought of as a "management model", similar to the choices a company makes about how to generate profits are thought of as a "business model". He says there are two dimensions on which to make these choices:

1) Decision-making, which ranges from "hierarchical, top-down", at one end of the spectrum, to "collective wisdom" at the other end.

2) Behavior, which ranges from bureaucratic, that is "standardized," at one end of the spectrum, to emergent, that is "self-determined," at the other end.


The tendency is to think of these choices in "either-or" contrast. However, says Birkinshaw, the smartest choices are usually "both-and," and may often be counter-intuitive. The key is to look openly at which functions would benefit from less standardization. He cites examples of companies that are de-standardizing their budgeting, expense, and performance review procedures--processes that are often the most tightly controlled and standardized.


The interview also covers future trends in management, analysis of Charles Handy's Age of Unreason predictions, and other pertinent management topics, such as current trends in M.B.A. degree programs. It concludes with Professor Birkinshaw's recommendations for three changes managers should be making, today, to improve in their businesses and careers.


About the Actuation Zone? Radio Show

The Actuation Zone? Radio Show airs LIVE on Contact Talk Radio at 8am Pacific time on the 2nd and 4th Fridays of every month and may be accessed online at http://ctrhotspot.com/page/how-to-listen and in Seattle, WA on KRWM 106.9FM HD3. Free subscriptions are available via RSS and on Apple iTunes. Subscription links, announcements and discussion about the show are available on Facebook at http://www.facebook.com/TheActuationZone.


Inquiries regarding being a guest or advertising on The Actuation Zone may be sent to guest(at)actuationzone(dot)com.


About Host, Brett Clay

Brett Clay is the author of ?Selling Change,? named the best business book and best sales book of 2010, and is the CEO of Change Leadership Group, LLC, a firm that helps clients improve their sales, marketing, and leadership capabilities. A veteran of 20 years in international sales and marketing management, most recently with Microsoft Corporation, he is an award-winning author, award-winning marketer, trainer, speaker, consultant, and business leader. Brett Clay may be followed on Twitter at @SellingChange. http://www.ChangeLeadershipGroup.com.


About Julian Birkinshaw, PhD

Julian Birkinshaw is Professor of Strategy and Entrepreneurship at the London Business School. He has written eleven books, the most recent being ?Reinventing Management? which has been called a ?must read for any manager who wants to make their organization fit for the future.? http://reinventingmanagement.com


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Mari Smith, Author of 'The New Relationship Marketing' Will Answer Caller's Questions on The Actuation Zone Radio Show, 8am Pacific time, October 28, 2011

Seattle, WA (PRWEB) October 25, 2011

Mari Smith, author of 'The New Relationship Marketing,' will be interviewed on The Actuation Zone? Radio Show, hosted by Change Leadership expert, Brett Clay, author of 'Selling Change, 101+ Secrets for Growing Sales By Leading Change.'


Smith will be answering questions from listeners who call into the show (877-230-3062).


The show will air LIVE at 8am Pacific time, Friday, October 28, 2011. Listeners can tune-in to the show from their computers, cell phones, iPad/iPod, and Android devices; and on KRWM 106.9FM HD3 in Seattle, WA. Information on how to listen is available at http://ctrhotspot.com/page/how-to-listen.


Mari Smith is a passionate social media leader, specializing in relationship marketing and Facebook mastery. She is coauthor of 'Facebook Marketing: An Hour A Day' and her next book 'The New Relationship Marketing' is being released, today. Fast Company describes Smith as ?a veritable engine of personal branding, a relationship marketing whiz and the Pied Piper of the Online World.? Dun & Bradstreet Credibility named Mari one of the Top Ten Most Influential Small Business People on Twitter.


In the radio interview, Smith will discuss the latest trends in marketing and how new relationship marketing techniques can help companies more effectively engage customers. She will also reveal the biggest mistakes businesses make in their social technologies, where businesses should be prioritizing their marketing investments this year, and how businesses can stand out among all the competing demands for customer attention. She will also be answering questions from listeners who call in to the show.


About the Actuation Zone? Radio Show

The Actuation Zone? Radio Show airs LIVE on Contact Talk Radio at 8am Pacific time on the 2nd and 4th Fridays of every month and may be accessed online at http://ctrhotspot.com/page/how-to-listen and in Seattle, WA on KRWM 106.9FM HD3. Free subscriptions are available via RSS and on Apple iTunes. Subscription links, announcements and discussion about the show are available on Facebook at http://www.facebook.com/TheActuationZone.


Inquiries regarding being a guest or advertising on The Actuation Zone may be sent to guest(at)actuationzone(dot)com.


About Host, Brett Clay

Brett Clay is the author of ?Selling Change,? named the best business book and best sales book of 2010, and is the CEO of Change Leadership Group, LLC, a firm that helps clients improve their sales, marketing, and leadership capabilities. A veteran of over 20 years in international sales and marketing management, most recently with Microsoft Corporation, he is an award-winning author, award-winning marketer, trainer, speaker, consultant, and business leader. Brett Clay may be followed on Twitter at @SellingChange. http://www.ChangeLeadershipGroup.com.


About Mari Smith

Mari Smith is a passionate social media leader, specializing in relationship marketing and Facebook mastery. She is coauthor of Facebook Marketing: An Hour A Day and author of The New Relationship Marketing. With her popular blog at MariSmith.com, and her large, loyal following on both Facebook and Twitter, Mari is considered one of the top resources and thought leaders in the world of marketing.

http://www.RelationshipMarketingBook.com


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Social Media Expert, Mari Smith, Discusses 'The New Relationship Marketing' on The Actuation Zone Radio Show, Hosted by Change Leadership Author, Brett Clay

Seattle, WA (PRWEB) November 01, 2011

Mari Smith, author of 'The New Relationship Marketing, How to Build a Large, Loyal, Profitable Network Using the Social Web,' was interviewed on The Actuation Zone? Radio Show, hosted by Change Leadership expert, Brett Clay, author of 'Selling Change, 101+ Secrets for Growing Sales By Leading Change.'


The entire interview can be heard at http://actuationzone.com/2011/10/the-new-relationship-marketing-not-just-one-to-one/.


Mari Smith is a passionate social media leader, specializing in relationship marketing and Facebook mastery. She is coauthor of 'Facebook Marketing: An Hour A Day' and her new book 'The New Relationship Marketing' was just released. Fast Company describes Smith as ?a veritable engine of personal branding, a relationship marketing whiz and the Pied Piper of the Online World.? Dun & Bradstreet Credibility named Mari one of the Top Ten Most Influential Small Business People on Twitter.


In the radio interview, Smith discussed the latest trends in marketing and how new relationship marketing techniques help companies more effectively engage customers. She also revealed the biggest mistakes businesses make in their social technologies, where businesses should be prioritizing their marketing investments this year, and how businesses can stand out among all the competing demands for customer attention.


About the Actuation Zone? Radio Show

The Actuation Zone? Radio Show airs LIVE on the Contact Talk Radio Network and on KRWM 106.9FM HD3 in Seattle, WA at 8am Pacific time on the 2nd and 4th Fridays of every month. Host, Brett Clay, interviews authors, scholars, and practitioners that provide thought-leading information about how listeners can grow in their businesses and their lives. A complete library of shows may be listened to on-demand at ActuationZone.com. Subscription links, announcements, and discussion about the show are available on Facebook at http://www.facebook.com/TheActuationZone.


Inquiries regarding being a guest or advertising on The Actuation Zone may be sent to guest(at)actuationzone(dot)com.


About Host, Brett Clay

Brett Clay is the author of ?Selling Change,? named the best business book and best sales book of 2010, and is the CEO of Change Leadership Group, LLC, a firm that helps clients improve their sales, marketing, and leadership capabilities. A veteran of over 20 years in international sales and marketing management, most recently with Microsoft Corporation, he is an award-winning author, award-winning marketer, trainer, speaker, consultant, and business leader. Brett Clay may be followed on Twitter at @SellingChange. http://www.ChangeLeadershipGroup.com.


About Mari Smith

Mari Smith is a passionate social media leader, specializing in relationship marketing and Facebook mastery. She is coauthor of Facebook Marketing: An Hour A Day and author of The New Relationship Marketing. With her popular blog at MariSmith.com, and her large, loyal following on both Facebook and Twitter, Smith is considered one of the top resources and thought leaders in the world of marketing.

http://www.RelationshipMarketingBook.com


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Get Out of Your Own Recession by Harnessing Total Confidence, Says Tim Sanders, Author of 'Today We Are Rich', on The Actuation Zone Radio Show, Hosted by Brett Clay

Seattle, WA (PRWEB) November 15, 2011

Change Leadership Group CEO, Brett Clay, interviewed Tim Sanders, author of ?Today We Are Rich? on The Actuation Zone Radio Show.


The complete interview can be heard at http://ActuationZone.com


Sanders, who is also the author of the international best seller, ?Love is the Killer App?, discussed how to harness the power of total confidence to experience a happier and more fulfilling life. He said total confidence comes from 1) belief in yourself, 2) trust in your ?team?, and 3) faith in a higher purpose. He also described the difference between ?circumstantial confidence? vs ?lifestyle design confidence? and how they can impact your success.


Sanders also described how he pulled himself out of a 13-year slump he calls his ?sideways years.? With average American household income lower now than a decade ago, many people feel they are going sideways, at best, in their businesses, careers, and lives. Sanders says a macroeconomic recession does not have to turn into a ?personal recession?. Rather, economic downturns offer the catalyst to rejuvenate skills and pursue new opportunities. In the interview, Sanders describes a number of powerful, easy-to-implement actions people can take to put ?rocket fuel? into their businesses and careers.


About the Actuation Zone? Radio Show


The Actuation Zone? Radio Show airs LIVE on the Contact Talk Radio Network and on KRWM 106.9FM HD3 in Seattle, WA at 8am Pacific time on the 2nd and 4th Fridays of every month. Host, Brett Clay, interviews authors, scholars, and practitioners that provide thought-leading information about how listeners can grow in their businesses and their lives. A complete library of shows may be listened to on-demand at ActuationZone.com. Subscription links, announcements, and discussion about the show are available on Facebook at http://www.facebook.com/TheActuationZone.


Inquiries regarding being a guest or advertising on The Actuation Zone may be sent to guest(at)actuationzone(dot)com.


About Host, Brett Clay

Brett Clay is the author of ?Selling Change,? named the best business book and best sales book of 2010, and is the CEO of Change Leadership Group, LLC, a firm that helps clients improve their sales, marketing, and leadership capabilities. A veteran of over 20 years in international sales and marketing management, most recently with Microsoft Corporation, he is an award-winning author, award-winning marketer, trainer, speaker, consultant, and business leader. Brett Clay may be followed on Twitter at @SellingChange. http://www.ChangeLeadershipGroup.com.


About Tim Sanders

Tim Sanders, author of "Today We Are Rich," and the international best seller, "Love is the Killer App," is a former Yahoo executive who has launched companies, built brands, and now runs a media services company specializing in business trends, new media and human behavior. He?s one of the top-rated speakers on the conference and lecture circuit, and consults with an elite group of global brands.

http://twar.com


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Mark Sanborn, Author of ?Up, Down, or Sideways,? Will Answer Caller?s Questions on The Actuation Zone Radio Show, 8am Pacific Time, November 18, 2011

Seattle, WA (PRWEB) November 17, 2011

Mark Sanborn, author of the new book, ?Up, Down or Sideways: How to Succeed When Times are Good, Bad or In Between,' will be interviewed on The Actuation Zone? Radio Show, hosted by Change Leadership expert, Brett Clay, author of 'Selling Change, 101+ Secrets for Growing Sales By Leading Change.?

Sanborn will be answering questions from listeners who call into the show (877-230-3062).

The show will air LIVE at 8am Pacific time, Friday, November 18, 2011. Listeners can tune-in to the show from their computers, cell phones, iPad/iPod, and Android devices; and on KRWM 106.9FM HD3 in Seattle, WA. Information on how to listen is available at http://ctrhotspot.com/page/howto-listen.

Mark Sanborn is an international best-selling author and noted authority on leadership and customer service. He has served as the president of the National Speakers Association and is one of the youngest speakers ever to be inducted into the Speaker Hall of Fame.

Sanborn has authored eight books and nearly two dozen audio and video training programs including the best-selling books ?The Fred Factor?, ?You Don?t Need a Title to be a Leader?, and ?The Encore Effect?. In 2007 Mark was awarded the Ambassador of Free Enterprise Award by Sales & Marketing Executives International (SMEI). Sanborn?s list of 2,400 clients include Harley Davidson, Costco, Cisco, ESPN, First Data and In & Out Burger.

In the interview, Sanborn will discuss principles from his new book, ?Up, Down or Sideways: How to Succeed When Times are Good, Bad or In Between.? Like many people, Sanborn experienced some of the biggest difficulties of his life during the last several years. Sanborn will discuss the principles of discipline, personal values, prioritization, and attitude that enabled him to overcome his difficulties and that other people can use to overcome their own difficulties.

Other topics Sanborn will cover include how to make ourselves valuable in the marketplace, the ?learner?s leverage,? the ?optimist?s orientation,? and ?continuous innovation.?

About the Actuation Zone? Radio Show

The Actuation Zone? Radio Show airs LIVE on ContactTalk Radio at 8am Pacific time on the 2nd and 4th Fridays of every month and may be accessed online at http://ctrhotspot.com/page/how-to-listen and in Seattle, WA on KRWM 106.9FM HD3. Free subscriptions are available via RSS and on Apple iTunes. Subscription links, announcements and discussion about the show are available on Facebook at http://www.facebook.com/TheActuationZone.

Inquiries regarding being a guest or advertising on The Actuation Zone may be sent to guest(at)actuationzone(dot)com.

About Host, Brett Clay

Brett Clay is the author of ?Selling Change,? named the best business book and best sales book of 2010, and is the CEO of Change Leadership Group, LLC, a firm that helps clients improve their sales, marketing, and leadership capabilities. A veteran of over 20 years in international sales and marketing management, most recently with Microsoft Corporation, he is an award-winning author, award-winning marketer, trainer, speaker, consultant, and business leader. Brett Clay may be followed on Twitter at @SellingChange. http://www.SellingChange.com.


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"How to Succeed in Tough Times," Says Mark Sanborn on The Actuation Zone Radio Show Hosted by Change Leadership Author, Brett Clay

Seattle, WA (PRWEB) December 06, 2011

Mark Sanborn, author of the new book, ?Up, Down or Sideways: How to Succeed When Times are Good, Bad or In Between,' was interviewed on The Actuation Zone? Radio Show, hosted by Change Leadership expert, Brett Clay, author of 'Selling Change, 101+ Secrets for Growing Sales By Leading Change.?


The entire interview may be heard at http://bit.ly/prweb-az70.


In the interview, Sanborn discussed principles from his new book, ?Up, Down or Sideways.? Like many people, Sanborn experienced some of the biggest difficulties of his life during the last several years.


Sanborn discussed the principles of discipline, personal values, prioritization, and attitude that enabled him to overcome his difficulties and that other people can use to overcome their own difficulties. Sanborn says two of the most important principles are 1) ?I may not be the best, but I always give my best,? and 2) ?Make the most of every moment of every day.? Following these principles enables a person to know s/he has lived life to the fullest.


Other topics Sanborn covered include how to make ourselves valuable in the marketplace, the ?learner?s leverage,? the ?optimist?s orientation,? and ?continuous innovation.?


About Mark Sanborn


Mark Sanborn is an international best-selling author and noted authority on leadership and customer service. He has served as the president of the National Speakers Association and is one of the youngest speakers ever to be inducted into the Speaker Hall of Fame. Sanborn has authored eight books and nearly two dozen audio and video training programs including the best-selling books ?The Fred Factor?, ?You Don?t Need a Title to be a Leader?, and ?The Encore Effect?. Sanborn?s list of 2,400 clients include Harley Davidson, Costco, Cisco, ESPN, First Data and In & Out Burger.


About the Actuation Zone? Radio Show


The Actuation Zone? Radio Show airs LIVE on ContactTalk Radio at 8am Pacific time on the 2nd and 4th Fridays of every month and may be accessed online at http://ctrhotspot.com/page/how-to-listen and in Seattle, WA on KRWM 106.9FM HD3. Free subscriptions are available via RSS and on Apple iTunes. Subscription links, announcements and discussion about the show are available on Facebook at http://www.facebook.com/TheActuationZone.

Inquiries regarding being a guest or advertising on The Actuation Zone may be sent to guest(at)actuationzone(dot)com.


About Host, Brett Clay


Brett Clay is the author of ?Selling Change,? named the best business book and best sales book of 2010, and is the CEO of Change Leadership Group, LLC, a firm that helps clients improve their sales, marketing, and leadership capabilities. A veteran of over 20 years in international sales and marketing management, most recently with Microsoft Corporation, he is an award-winning author, award-winning marketer, trainer, speaker, consultant, and business leader. Brett Clay may be followed on Twitter at @SellingChange. http://www.SellingChange.com.


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Twitter and Social Marketing Guru, Ted Rubin, to Appear on The Actuation Zone Radio Show, Friday, December 9, 2011

Seattle, WA (PRWEB) December 08, 2011

Ted Rubin, Chief Social Marketing Officer at Collective Bias will be interviewed on The Actuation Zone? Radio Show, hosted by Change Leadership expert, Brett Clay, author of 'Selling Change, 101+ Secrets for Growing Sales By Leading Change.?


The show will air at 8am Pacific time, Friday, December 9, 2011. Listeners can tune-in to the show from their computers, cell phones, iPad/iPod, and Android devices; and on KRWM 106.9FM HD3 in Seattle, WA. Information on how to listen is available at http://ctrhotspot.com/page/howto-listen. The show will also be available on the Actuation Zone website at http://bit.ly/prwaz-2


Ted Rubin is a leading social marketing strategist who coined the term RoR, Return on Relationship, a concept he believes is the cornerstone for building engaged multi-million member databases, many of whom are vocal advocates for the brand, like the one he built for e.l.f. Cosmetics (EyesLipsFace.com) as the Chief Marketing Officer, and the one he built for OpenSky where Ted was the Chief Social Marketing Officer.


Many people in the social media world know Rubin for his enthusiastic, energetic and undeniably personal connection to people. He is the most followed CMO on Twitter and has one of the deepest networks of any marketer in the social arena. RoR is the basis of his philosophy. "It?s All About Relationships!" says Rubin.


In the interview on The Actuation Zone Radio Show, Rubin will reveal to Brett Clay the secrets of his success using Twitter to gather hundreds of thousands of engaged followers.


About Ted Rubin


Ted Rubin is the Chief Social Marketing Officer at Collective Bias, the Social Marketing Strategist for MARS Advertising, and is on the Advisory Board of Blue Calypso, OpenSky, SheSpeaks, Zuberance, and Taptank.


About the Actuation Zone? Radio Show


The Actuation Zone? Radio Show airs LIVE on ContactTalk Radio at 8am Pacific time on the 2nd and 4th Fridays of every month and may be accessed online at ctrhotspot.com/page/how-to-listen and in Seattle, WA on KRWM 106.9FM HD3. Free subscriptions are available via RSS and on Apple iTunes. Subscription links, announcements and discussion about the show are available on Facebook at facebook.com/TheActuationZone.


Inquiries regarding being a guest or advertising on The Actuation Zone may be sent to guest(at)actuationzone(dot)com.


About Host, Brett Clay


Brett Clay is the author of ?Selling Change,? named the best business book and best sales book of 2010, and is the CEO of Change Leadership Group, LLC, a firm that helps clients improve their sales, marketing, and leadership capabilities. A veteran of over 20 years in international sales and marketing management, most recently with Microsoft Corporation, he is an award-winning author, award-winning marketer, trainer, speaker, consultant, and business leader. Brett Clay may be followed on Twitter at @SellingChange.


http://www.SellingChange.com.


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